Dan Shaw joins as new Chief Commercial Officer for Inc & Co

Dan Shaw will join the group as Chief Commercial Officer and bring a wealth of retail experience to drive expansion plans for the 129-year-old Baldwins Travel brand. 

Inc & Co Group acquired the award-winning travel brand in 2021, with Dan Shaw having a key role in the takeover. The brand has gone from strength to strength since its acquisition, winning numerous industry awards and continuing to be recognised by the travel industry as the leading independent travel agent in the Southeast for the past 15 years.  

Amongst Baldwins Travel, the group also owns the luxury furniture brand Maker&Son, which was acquired in 2022 and the luxury fashion brand KNOMO London. All the group brands will benefit from Shaw’s experience, and he will bring insight and knowledge from his retail career, notably heading up Retail Innovation at intu. 

Jack Mason, Group CEO, Inc & Co, commented, “Dan has been instrumental in all our biggest retail acquisitions since the Group’s founding, and his experience & determination are unmatched for this new position within the Group. 

Throughout 2024 and beyond, we have enormous plans for the Group, specifically Baldwins. I’m looking forward to continuing to work with Dan on projects that will propel the Baldwins Travel brand across the UK.” 

About Baldwins Travel 

Baldwins Travel remains committed to crafting extraordinary travel experiences, prioritising customer satisfaction, and championing sustainability. With its expanding presence across the South East, Baldwins Travel continues to be the go-to choice for all travel needs in the region. 

Established in 1895, Baldwins Travel is one the UK’s oldest travel agencies, operating from eight stores across Kent, Sussex, and now Haywards Heath. With a dedication to providing tailored service, exceptional customer experiences, and a commitment to sustainability, Baldwins Travel has become a leading independent travel agent in the South East. 

About Inc & Co 

Inc & Co believes that every failing or distressed business should have the opportunity to grow, even when all hopes have faded. The group’s mission is to provide practical support and professional guidance with legal, finance and marketing to turn around the business and allow it to be reborn again. 

Inc & Co is headquartered in London, U.K and ran by Group CEO Jack Mason. It’s single goal of saving distressed businesses. The group has brands operating globally across retail, property, travel & digital, including office space providers, incspaces, digital agency, Skylab and retail brand King Street Grooming. 

Learn more about Inc & Co at incandco.com 

For media enquiries, please contact Inc & Co PR at [email protected] or call 0161 985 0303 

Dan Shaw joins as new Chief Commercial Officer for Inc & Co Inc & Co
Inc & Co
The Marketing & Content team at Inc & Co has created this content.